Instagram has installed a new privacy setting which will default all new and existing underage accounts to an automatic private mode.
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Instagram now has 3 billion monthly active users, Meta CEO Mark Zuckerberg said on his Instagram account on Wednesday.
“What an incredible community we’ve built here,” Zuckerberg posted on his Instagram channel.
The figure is a major milestone for the photo-sharing app, which the social media company acquired in 2012 for $1 billion.
Meta last disclosed Instagram’s user figures in October 2022 when Zuckerberg said during an earnings call that the app had crossed 2 billion monthly users.
Meta said in April 2024 that it would no longer disclose the monthly and daily active user numbers for Facebook and its sibling apps on a quarterly basis. Since then, Meta has been reporting each quarter the number of daily active people using its family apps. That figure reached 3.48 billion, the company said in July, topping analysts’ estimates of 3.45 billion.
With 3 billion monthly users, Instagram joins the ranks of the Facebook and WhatsApp platforms.
Zuckerberg in January said that the Facebook app “is used by more than 3 billion monthly actives.” In April, Zuckerberg told analysts that WhatsApp had “more than 3 billion monthly actives.”
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