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Banking-TieUp: BoM, SBI Card launch co-branded credit card; three variants unveiled

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State-owned Bank of Maharashtra (BoM) has joined hands with SBI Card to roll out a new co-branded credit card, promising premium and highly-rewarding shopping experience for discerning customers across segments. According to a joint statement made on Monday, the Bank of Maharashtra-SBI Card has been introduced in three variants: Bank of Maharashtra SBI Card ELITE, Bank of Maharashtra SBI Card PRIME, and Bank of Maharashtra SimplySAVE SBI Card.The offering aims to provide greater value and convenience, catering to the diverse lifestyle needs of customers across the country.The co-branded credit card brings a host of benefits including accelerated reward points, fuel surcharge waiver, utility bill payment options, exclusive discounts on travel, dining and shopping, as well as contactless payment features for a seamless transaction experience, PTI reported.“The card will allow our customers to access a world-class credit card platform backed by the strong brand equity of both organizations. We are confident that this collaboration will deepen customer engagement and enhance value,” BoM MD & CEO Nidhu Saxena said.“Driven by customer-centricity, at SBI Card, we are constantly exploring strategic collaborations that enhance value for customers and strengthen our portfolio,” SBI Card MD & CEO Salila Pande said.The credit card will be available on both RuPay and VISA payment platforms, ensuring wide acceptance across millions of merchant outlets globally. Customers can apply for the card through Bank of Maharashtra’s branches, the statement added.

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