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HomeTravelAccor Expands MGallery Collection to the Caribbean with The Whimsy Hotel &...

Accor Expands MGallery Collection to the Caribbean with The Whimsy Hotel & Spa – Travel And Tour World

Binoy Mehera

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Accor, a world-leading hospitality group, in partnership with Terres de Légendes, proudly announces the signing of a new hotel development, The Whimsy Hotel & Spa Saint-Martin – MGallery Collection. Located in the vibrant heart of Saint-Martin, this will be the first MGallery hotel in the Caribbean, marking a strategic milestone for the boutique-hotel collection’s growth.

Set along the pristine beaches of Saint-Martin, near Marigot on the French side, the hotel offers an enchanting coastal haven that celebrates the island’s rich cultural heritage. Drawing inspiration from natural beauty and local traditions, The Whimsy Hotel & Spa revives the iconic Beach Plaza Hotel, a tourism symbol in Marigot for over 20 years. With its salt-dusted façade and beachfront location, this former Caribbean hotspot is transformed into a luxury hotel, welcoming both Saint-Martin residents and travelers worldwide. It embodies the French art of living and vibrant local culture, where the rhythms of instruments blend seamlessly with the waves, creating a must-visit destination for friends and families.

The Whimsy Hotel & Spa Saint-Martin – MGallery Collection will be a sanctuary for relaxation, adventure, and rejuvenation. Travelers will be invited to immerse themselves in this unique retreat, designed to inspire wonder and encourage exploration of the island’s captivating charm.

“We are thrilled to announce the signing of our new MGallery hotel in the heart of the Caribbean, a destination on the rise, renowned for its breathtaking natural beauty and vibrant culture. At MGallery, we thoughtfully curate unique properties that offer a collection of boutique hotels with true soul, delivering memorable and meaningful experiences. The hotel will serve as a gateway for guests to explore the island’s rich heritage and captivating stories. It will stand as a symbol of refined luxury, exceptional interior design, and mindfulness, contributing positively to the community. We look forward to welcoming travelers to experience the distinctive allure and memorable moments of MGallery in Marigot,” stated Maud Bailly, CEO of Sofitel, MGallery, and Emblems.

Set to open in 2025, The Whimsy Hotel & Spa Saint-Martin – MGallery Collection is destined to be a sophisticated destination offering luxury, beauty, and culture. The project will include 165 hotel rooms, with 40 suites, and a range of amenities such as a restaurant, three bars (Lobby Beach Bar, Rooftop Bar, Pool Juice Bar), a spa with four treatment rooms, a fitness center, and a 250-square-meter MICE facility. Featuring a unique rooftop bar and beach club, the hotel is anticipated to become a major F&B&E hotspot on the island.

The hotel will join the prestigious MGallery Hotel Collection, a distinguished brand established in 2008. This collection of signature, design, and heritage hotels now boasts over 120 luxury boutique properties worldwide. In the past two years, the brand has been rapidly expanding, with ambitious plans to increase its network and pipeline by 30% by 2030.

Commenting on the project announcement, Edouard Schwob, Senior Vice President Luxury Development, Accor Americas, said, “We are excited to announce the signing of this exceptional project in collaboration with Patrice Seguin from Terres de Légendes. The Whimsy will serve as an iconic addition to the MGallery Collection brand’s presence in the Caribbean, characterized by purposeful architecture and intricate local storytelling through every touchpoint. Our expanding footprint in key destinations across the Caribbean continues to grow, with many more of our brands set to open in the market over the next five years.”

On his part, Patrice Seguin, Founder of Terres de Légendes and President of the Tourism Association of Saint-Martin (Club du Tourisme de Saint-Martin), expressed his enthusiasm for the project, stating, “at Saint-Martin, we embrace strategic partnerships to achieve excellence. Our collaboration with Accor exemplifies this approach. This commitment to partnering with industry leaders extends across the hospitality sector, where we consistently set the highest standards for every project. The Whimsy is a testament to this strategy, and we believe it will redefine Saint-Martin’s hospitality landscape, contributing to the island’s economy and cultural richness.”

As part of a master development agreement, Patrice Seguin’s vision of creating an “Event Location, engine of the local economy” has been brought to life with the support of Accor.

“The Caribbean represents a strategic zone for the development of the MGallery brand, a destination revealed among the 4 key destination clusters[1] for future global travelers. With its vibrant culture, stunning natural beauty, and rich heritage, the Caribbean offers the perfect backdrop for our collection of bespoke hotels. Accor remains steadfast in its commitment to expanding its presence in the Caribbean,” concludes Xavier Grange, Chief Development Officer for Sofitel, MGallery and Emblems.

The post Accor Expands MGallery Collection to the Caribbean with The Whimsy Hotel & Spa appeared first on Travel And Tour World.

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