We waited 4 whole years for Vieve to launch its first foundation – here’s our honest review

Ever since she launched Vieve in 2020, Jamie Genevieve has given us sun-flushed skin with her award-winning cream bronzer and made Skin Dew the easiest, one-and-done nod to glass skin.

But there has always been one missing piece among Vieve’s glowing complexion products, and fans have long been clamouring for a foundation. Well, the wait is finally over. Meet the new Vieve Skin Nova Complexion Balm, which goes on sale today and promises to both tend to skin and deliver a natural-looking veil of colour.

Foundation is undeniably a saturated makeup category. Making your mark with a standout product takes both time and innovation, not to mention a lot of testing and tweaking of the formula. Especially as the compass has shifted away from simply coverage and colour.

These days our demands have grown, and multi-tasking hybrid cosmetics are booming. Every layer of product we apply has to nourish our skin and make it look as though it’s bathed in candlelight.

So Jamie has spent over two years finessing the Vieve Skin Nova Complexion Balm formula to create a foundation powered by skincare. Think light-to-medium buildable coverage but with the added benefit of high-performance ingredients, including niacinamide to improve skin tone and brightness, polyglutamic acid for hydration and refined pores, while collagen amino acids deliver plumpness.

Texture-wise the foundation is true to its name: all 20 shades have a balmy, buttery feel and the formula has been designed to stretch and hug your facial contours.

So if you love the glow-boosting benefits of Skin Nova, but want a tinted finish, this, say Vieve, is your new must-have. But what did our four team members and a surprise guest think when they tried it?

The product:

Vieve Skin Nova Complexion Balm

Jamie, Vieve’s founder